Friday 24 June 2016

Fashion and Politics meets feminism

After the degree show, I wanted to get into contact with some of the students that impressed me the most! All their hard work deserved some positive comments! Saffron Peacock was the first student I contacted. Feminism is always a topic that gets my heart rate pulsing! I admire anyone that stands up for what they believe is right and as a girls girl, Saffron got my vote!! After the degree show, I came home and wanted to see more work from Saffron, I was intrigued by her project Lost in Translation so contacted her to find out more:
So, tell us a little bit about your background before university?
I come from an artistic background and have always really enjoyed art, film, culture and fashion. At sixth form, I studied Photography, Art and English and decided FCP would be the perfect course and something I'd enjoy! 

When looking through your work, Lost in Translation caught my attention, tell us about this project?
Lost in translation is an exploration into the enduring narration of fashion and politics, tapping into the timely nature of the 4th wave of feminism. Lost in Translation looks into postmodern culture’s impact on feminism, revealing a loss of conviction and how it can be addressed in regards to fashion branding and communication.
What/who are the biggest inspirations behind your work?
The inspiration was basically just the timely nature of feminism in our culture. When I originally started the project I looked into activism but this swiftly moved into feminism as it is the most prominent form of activism in our culture today. I looked at feminist theorists like Pamela Gibson but waded my way through different theories to come to a conclusion of my own definition of feminism, as I found the fourth wave can be very conflicting.

Have you always been a feminist? If not, when did it become your passion?
When I was at school I never really considered myself a feminist because I didn't fully understand it and associated it with old women and suffragettes, but as I matured and when I learnt more, obviously I completely changed my mind! I think all women are feminists if you want equality.

What does feminism mean to you?
Feminism to me is equality of both sexes, the ability to thrive regardless of your gender. 
What advice would you give to people entering their third year at university?
My advice would be to start early! I'm usually bad for leaving things last minute but you can't in third year! I used a year wall planner to help plan out my project which was really helpful in staying on top and organised. It seems like you have a long time but it goes so quickly! I'd also say although it can be stressful try to enjoy it, throw yourself into your project and remember to relax!

What do you plan to do now that university is over?
Now that uni is over, I'm having a bit of a well earned break but I'm always on the lookout for work and opportunities in London for later this year.


To browse more of Saffron's work, visit: http://www.saffronpeacock.co.uk

Instagram: @saffronpeacock



Photo Credit - Saffron Peacock
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